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What a real estate video costs per listing.

A filmed walkthrough ran USD 150 to 300 in the best sample we found, 14 packages in one directory, and AI video software runs from under USD 1 to about USD 50 per video depending on the vendor. This guide gives each figure with its source, its date and how thin the data is.

Updated October 17, 2026By the Scenella team8 min read

All figures were checked on October 17, 2026, unless another date is shown. Prices change often.

The short answer

There is no national average for a listing video, and we do not give one. We found no large, dated, sampled dataset for listing video in the US. What we have is one directory's sample, a few vendor price lists and each AI tool's own pricing page.

TypeWhat we foundSource and quality
Filmed walkthrough, single serviceTypical USD 200, range USD 150 to 300, 14 packagesPropPhoto, updated October 16, 2026. Small sample
Standard and luxury filmed videoFrom about USD 500 and from about USD 1,000One vendor's published tiers. No stated sample
AI video softwareFrom under USD 1 to about USD 50 per video, depending on the vendorEach vendor's own pricing page, October 15, 2026 and June 8, 2026

Treat these as a way to frame the question, not as a quote.

Filmed walkthroughs

The best sampled figure we found is from PropPhoto, a directory of photographer-published packages. It reports, for the video walkthrough service and counting only packages that contain exactly one service, a typical price of USD 200, a range of USD 150 to 300 and 14 packages. Its site-wide figures are computed from 915 packages by 444 photographers, and the page says "Last updated 2026-10-16".

How to read that:

  • The sample is 14 packages. That is small.
  • It is a directory, and we do not know how packages were selected.
  • It is US-wide, not by city.
  • The figure moves. An earlier snapshot the same day showed a slightly different number, so check the page.

PropPhoto also lists drone video as its own service, with a typical USD 250 across 6 packages. That is a very small sample, and we cite it only with the count.

For higher tiers we have one vendor's price list. Fotober, a video post-production seller, published tiers on March 4, 2026: entry level from USD 200, a professional standard package from USD 500 (a 60-second cinematic walkthrough with basic aerial shots and a 48-hour turnaround) and a high-end luxury tier from USD 1,000. It adds that New York or Los Angeles can run 30% to 50% above rural markets. This is a vendor's page with no stated data source or sample, and it is internally inconsistent on drone add-ons, so treat it as one seller's published tiers and nothing more.

What changes the price

  • Property size. A bigger home takes more time on site and more footage to edit.
  • Drone footage. It is usually priced on top of a ground walkthrough. We did not find a reliable sampled figure for it beyond the PropPhoto count above.
  • Editing and style. A basic stabilized tour costs less than a cinematic edit with music, motion and titles.
  • Whether it is an add-on. Video bought with a photo shoot often costs less than the same video booked alone. We have a clear UK example below, and no matching US sample.
  • Market. A price page from the photographer-booking company HomeJab says: "Pricing shown is for most U.S. locations. A small surcharge may apply in select high-cost markets (including NYC, Los Angeles, San Francisco, Seattle, and Hawaii)." Its pricing page shows no video amount, so we cite it only for the market premium.

AI video software, vendor by vendor

We list each vendor with its billing basis. There is no honest single range, because a "video" is a different thing at each vendor: some charge by listing, some by video, some charge extra credits for AI motion. The data below comes from each company's own public pricing page, read on October 15, 2026, except where shown. We compared published pricing. We did not test their output.

VendorWhat it publishesBilling basis
VideoTour.aiUSD 29, 59 and 99 a month for 10, 40 and 200 videos, which works out at USD 2.90, 1.47 and 0.49 per video on the cardMonthly. Default motion only. AI-generated camera motion costs extra credits
AutoReelYearly plans of USD 18, 11 and 10 per video on the card. Quarterly plans of USD 25, 16 and 13Per video, by plan. Billed yearly or quarterly. Promotions were visible
Reel-EUSD 59, 129 and 599 a month for 3, 10 and 50 listingsPer listing, monthly. USD 44, 97 and 449 a month billed annually
AmplifilesFrom USD 1.50 per image, with a 7-image video listed at USD 10.50Per image, pay as you go
SnapprStarts at USD 50 per videoPer video, page dated June 8, 2026. Its video tours page also carries an older, conflicting line

Sources: VideoTour.ai pricing, AutoReel pricing, Reel-E pricing, Amplifiles pricing and the Snappr page above. Pages are geo-priced and promotions change them, so what you see may differ.

From the table, the honest range is from under USD 1 to about USD 50 per video, depending on the vendor and what the video includes.

Scenella's price per listing

One Scenella listing is one walkthrough tour of 5, 10 or 15 photos plus the Listing Kit: the video in 16:9 and 9:16, room reels, a carousel, a cover, captions, a description and a share page. Plans are billed monthly, and a yearly option is cheaper. These rows are read straight from our pricing page, so they stay current:

Listings a monthPer listingPer month
5 listings$17.80$89
10 listings$14.90$149
20 listings$12.95$259
Prices in USD. Your currency is shown on pricing.

Start with the 7-day free trial.

AI-enhanced
A 10-photo listing, made with Scenella. Address and price are fictional.

The output is an AI-enhanced walkthrough made from your photos, labeled as such. It is a different product from a filmed video, not a cheaper copy of one.

How to compare fairly

  1. Compare per listing. Divide a plan by the listings or videos it includes, and check what one unit is.
  2. Check what is included. Does the price cover both formats, captions, a voiceover, extra edits?
  3. Check the billing basis. Monthly, quarterly and yearly prices are not the same number.
  4. Check tax. Sales tax, and VAT outside the US, change the final price.
  5. Compare the job. A filmed walkthrough shows motion in real space. A tour made from photos moves a virtual camera through stills. They answer different needs.

We do not give a savings percentage. The ranges above come from different sources, and a percentage would suggest a precision they do not have.

When a videographer is still the right call

Choose a filmed video when you need real motion in the space, an agent on camera, drone footage over land or water, or a luxury listing where the film itself is part of the brand. Choose a tour made from photos when you already have good photos, you want a video for every listing in minutes and you also need the 9:16 cut and the posts.

Many agents use both. Film the listing that deserves it. Make a tour from photos for the rest.

How thin this data is

Be skeptical of every figure here, ours included.

  • The only sampled number is PropPhoto's, from 14 packages in a directory.
  • The standard and luxury tiers come from a single vendor's page with no stated sample.
  • Software prices are published plan prices and are not what every customer pays. Promotions, geography and billing period change them.
  • Some prior price figures we had seen for named videographers could not be confirmed today, so we left them out.

If you see a single "average" for a real estate video elsewhere, ask what it was computed from.

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